Brand and e-commerce web design project - Wipe Easy Tablecloths

As a new venture, Wipe Easy required a sophisticated e-commerce platform to match its stylish and contemporary products; an online brand that would launch and grow the enterprise as a trusted, professional and friendly online business.

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After meeting with the team and identifying the ideal buyer experience, greensplash’s development department devised a comprehensive plan of action to take the brand forward in the online marketplace.

With careful consideration of the target demographic, potential audience and desired functionality, greensplash opted for the open-source PHP e-commerce platform, Magento. With its capability to support a large product base combined with the ability to create and manage special offers, Magento seemed well placed to support the client’s ongoing promotional plans with ease of use.

The result – a stylish brand and fresh, fun website with superior functionality, e-commerce capabilities and a superior back end to allow for the promotion of special product offers.

To complement its online visibility, greensplash worked with Wipe Easy on print and marketing materials to ensure brand alignment across the business. greensplash is delighted to report that in the years that have followed the creation of this brand, the Wipe Easy business has gain rapid momentum and has grown to become an established leader in its niche industry.

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With 200 designs to choose from, Wipe Easy are stockists of the largest selection of stylish tablecloths for household and business use. Made from oilcloth, PVC and Vinyl, Wipe Easy tablecloths are hard wearing, long lasting and ideal for growing families and high use workspaces.

With each tablecloth being made to measure to the size, fabric and specification of the customer, and with a wide variety of styles to choose from, the possibilities are limitless.

All tablecloths are practical, water-resistant and, in line with its namesake, wipe easy. Plus, with simple online ordering, free samples, affordable delivery prices and an easy online payment system, Wipe Easy has become known as a trusted household name.

To view the Wipe Easy site designed and developed by greensplash and to discover the complete product range, please visit:



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