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the project

As a well-established producer of top quality kiln dried logs and firewood products, Freeman Firewood approached the greensplash team to create an original company logo, as well as new online presence to showcase the company’s services.

the challenge

To create a recognisable company brand, we needed to design a unique company logo which reflected the company’s quality services. With the three elements of ‘firewood’, ‘farming’ and ‘forestry’ key to the business, our designers created imagery to incorporate these motifs, forming the basis of the logo.

We were asked to design a template website which enabled users to easily search as well as purchase available products. It was also important that the website included bold imagery, simple navigation, and an easy to use shopping basket to allow users to check out quickly and simply. The new site also included a user-friendly content management system (CMS) to allow the client to easily update and amend areas of the site. The end result is a clean and modern website and logo, which work together to strengthen the overall company brand message.