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the project

New business owner and veterinarian Catherine Sturgeon approached greensplash in 2013 to design and build a website for her new venture, Visiting Vet Specialists.

In our initial design workshops with Catherine, we realised that her business would be best served by a website that not only reflected her expertise, but also her warm and caring personality.

We knew that the colour selection would be key in projecting this personality across to the viewer. Therefore, we went for an inviting, gentle palette nicely evocative of the business’ appeal.

the challenge

To add a bit of a design twist, we added a dotted trails through the website as a reference to the fact that Catherine’s service is mobile. We were delighted to see that the new Visiting Vet Specialists website became a quick success for Catherine, the design encouraging a large number of people to submit their enquiries online.