Cheshire Hardware E-Commerce website opens door to more customers
The Challenge
Cheshire Hardware is a specialist supplier of door handles, door knobs, window fittings and accessories. The company stocks high quality products sourced from across the UK and overseas.
Customers value the extensive range of styles and manufacturers as well as the expert advice they can receive from knowledgeable and friendly staff. The team helps customers to choose the right products to match the style of their homes and provides practical advice on fitting. It’s this commitment to quality and service that has helped Cheshire Hardware build a strong reputation and a growing customer base.
Project brief for web design
While Cheshire Hardware already has an attractive and busy showroom, MD Andrea Czinege wanted to reach a wider audience by making it easy for people to browse their extensive product range and buy online.
The brief was ambitious – Andrea wanted to rise to the challenge of creating the industry’s easiest-to-use website. Our design team embraced the challenge.
Because Cheshire Hardware offers such an extensive range of products it was important to enable visitors to narrow down their search. The product range was catalogued so visitors could search according to style, finish, brand and price.
A modern, clean product display is complimented by useful advice and online buying guides, demonstrating the company’s strong commitment to high standards of customer service.
The site allows seamless checkout and payment to make it easy for customers to place orders. In addition, it features a content management system (CMS) to enable Cheshire Hardware to maintain the site in-house, particularly important as stock lists change on a regular basis.