The 10 Best April Fools From Around the Web
You’d be a fool to trust everything you read online any day of the year- but on April Fool’s Day, you’d be an even bigger fool. Every spring, companies across the globe begin planning their next prank, and every year they get more creative.
The day itself has become the perfect marketing tool. The more unbelievable your stunt, the quicker word spreads. News of these stunts spreads like wildfire, with social media buzzing with the pranks and old fashioned word-of-mouth carrying your brand into everyday conversations. And as well as getting your name out there, it’s a chance to show your company’s creativity and sense of humour.
From treasure maps to a journey to the centre of the earth; here are ten of our favourite April Fool’s pranks- which a little part of me would like to believe are true!
1. ‘Vimeow’ Cat Channel
It’s a well-known fact that the internet is filled to bursting with cats. From cute cat videos to cartoon cats, pinterest cats, cat wallpapers and pictures of cats dressed in clothes. It’s therefore not surprising that Vimeo decided to prank the world’s cat lovers with the Vimeow Cat Channel.
And even though it’s a joke, I can see this kind of thing catching on – all the cats you need in one place? That’s bound to be popular.
2. Netflix Created Hilariously Specific Categories
There are times when you fancy a specific film genre like a ghost story or a romantic comedy and Netflix will have a category filled with just what you want. However, you’ve probably never fancied anything as hilariously specific as these Netflix categories:
- ‘Movies that are English but still require subtitles‘ – this category features the occasionally hard-to-follow regional accents of ‘Trainspotting’ and ‘This is England’
- ‘Reality TV about people with no concept of reality‘ – featuring Laguna Beach, The Hills and Keeping up with the Kardashians
- ‘When you watch Netflix, it watches you‘ – this category includes movie/TV DVD covers that feature a close-up picture of soul-penetrating eyes.
- ‘Movies and TV shows about seriously pissed off wives‘ – this category delivers just what it says on the tin, with a series of shows featuring very angry wives, such as Desperate Housewives and Henry VIII (although in comparison the latter wives probably have more to be angry about).
- ‘Movies featuring an epic Nicholas Cage meltdown‘ – this category is great for Nicholas Cage fans, featuring the meltdowns from Face Off and Trespass.
- ‘Movies starring fruits, vegetables and fungi’ – a strange category featuring a wide variety of films from Shrooms to Bananas in Pyjamas.
3. Virgin’s Glass-Bottomed Planes
If you’re scared of flying, this invention is likely to stop you from ever flying anywhere again. In 2013, Richard Branson launched his glass-bottomed planes where you could watch clouds drift beneath your feet. Perhaps not his best idea!
4. Virgin Volcanic
A year earlier, Richard Branson had something even more ambitious up his sleeve. Introducing Virgin Volcanic: a trip inside a volcano.
According to the Virgin site, Tom Hanks and Will.i.am have already signed up and they are looking for more intrepid explorers to become some of the first ‘volcanauts’. With plenty of detailed drawings and information, you’ve got to credit the Virgin marketing department for putting the effort in. Plus there’s a lot of humour in the press release, with Richard Branson claiming ‘I lava challenge!’
5. Twitter Becomes ‘Twttr’
Have you ever thought words were too clunky and long? Well, Twitter did. To deliver a more efficient form of communication, Twitter announced ‘Twttr’, a basic version of Twitter where users could only communicate using consonants. However, there was a premium service available at a cost, where users could tweet using all the letters of the alphabet. Who knew vowels were the new luxury commodity?
6. Discover Treasure with Google Map’s ‘Treasure Mode’
As the Google Maps team explain in this video, they need your help to find buried treasure. Introducing ‘treasure mode’ on Google Maps – a way for everyone around the world to decipher the code of Captain Kidd and find his buried treasure.
Quite simply, ‘treasure mode’ transformed everything around you into a fantasy, tea-stained-style map, with hidden symbols that reveal themselves in various ways. The Google team demonstrate the strange and daring ways you can unlock the secret codes – and this involves everything from holding your iPhone up to the sun, to setting your iPad on fire and even jumping out of a plane.
7. Google Nose Became the Latest ‘Scentsation’
Have you ever wondered what a ghost smells like? Or what the scent of an Egyptian tomb is like? Well, according to the Google Nose promotional video, Google knows exactly what everything smells like.
You can now not only travel the world through images, videos and stories but through smells too. The April Fools prank includes plenty of hilarious made-up science, which explains how Google Nose can transmit smells to your nose, unlocking a world of scents.
8. People You May Know… Sherlock Holmes?
The ‘People You May Know’ page on most social networks is often filled with people you do know but don’t like. Or simply complete strangers. However, it’s not often filled with fictional characters and inspirational scientists – however much you may wish you moved in those imaginary/ historical circles.
Linkedin played a great prank with its members, suggesting Sherlock Holmes and Albert Einstein as ‘people you may know’. It was a great yet subtle prank, guaranteed to make a few people double-take the ‘people you may know’ section.
9. The Relationshiffft Tool
When a relationship comes to an end, there are often plenty of happy, smiling photos that seem to taunt to you. Kodak developed a solution to this problem with their ‘Relationshiffft‘ tool, which removes all of your exes from your photos in one simple click. It’s a clever idea that falls somewhere between funny and slightly sinister.
10. The Whole of YouTube on one DVD
Ever been stuck for a present idea? Not sure what they like? Well, one April 1st 2012, YouTube released the ultimate DVD box set with something for everyone. And when I say box set, crate/lorry load set would be more appropriate. Your first delivery consists of 125 crates and then you get another lorry load of crates each week to build your collection.
YouTube planned every last detail, including interactivity. In the new box set version of YouTube, you get a feedback form with every crate. Your feedback is then posted back to the video creator. The crazy plan is an incredibly impractical way to browse the whole internet offline.
This is just a glimpse into the surreal world of online pranks. And as companies try to outdo each other with increasingly ridiculous April Fool’s Day stories, this year promises to be even funnier.